MIKANO

client –

MIKANO MOTORS

project type –

Experiential Activation

timeline –

DECEMBER 2023

Contents

The Brief

Mikano Motors partnered with us to create an exclusive gala night to celebrate their collaboration with Changan Automobile and honor the stakeholders who have been instrumental in their success.

Mikano Motors

The Exposé Plan

We transformed the Royal Box by Cube 65 into a luxurious and immersive space, combining elegance with Mikano’s commitment to innovation. The event showcased a stunning lineup of vehicles, including the Alsvin V3, Hunter Pickup, and UNI-K, while inspiring speeches from Mikano’s MD, Ralph Haidar, and Changan’s African Director, Tracy Huang, highlighted their vision and upcoming expansion plans into West Africa.

Mikano Motors

The Result

The gala was a resounding success, leaving a lasting impression on all attendees. It strengthened Mikano Motors’ reputation as a leader in quality and innovation while deepening connections with clients, partners, and stakeholders.

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